A PUB where drinkers complained the introduction of the smoking ban had spoiled the atmosphere has come up with a novel solution - spraying a 'cigarette smell' air unfreshener.
Locals at the Craven Arms pub in Birmingham said the lack of smoking meant they could smell each others body odour and stale beer causing the 171-year-old boozer to lose some of it's charm.
But enterprising land lady Sarah Thornton, 34, came up with the inspired idea after scouring the internet. She found a specialist air freshening company for her fragrance, aptly named "fag ash"
She said: "Since the ban came in, part of the classic pub atmosphere was lost. A smokey smelling boozer has so much more character and atmosphere. If a pub doesn't smell of smoke it ends up stinking of sweaty bodies, the toilets, other people's perfume."I thought 'there must be an answer' so I started doing a bit of research on the internet and found a company which makes smells for special effects in theme parks, museums and places like that. I rang them and they told me about one which smelled of cigarettes so I thought I would give it a go. The punters love it, the pub smells like it used to, some of the guys sit there with their ciggies in their mouths, not lit though, they just enjoy the smell."
The Craven Arms was one if the many venues up and down the country that held parties on May 31, to commiserate the last day of smoking in pubs.
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